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creatives Archives - The SamplerThe Sampler
4 Ways to Work With a Partner to Achieve More

 

Maintaining your creative side takes persistence.  It’s like a muscle that you need to strengthen and when you neglect it, it tends to fade.  Strengthening your creative side to the point of turning it into a business, on the other hand, is a whole other level of persistence that takes a little extra work.  In that case, you may need to find help outside of yourself to really succeed.  We found an article on Entrepreneur that speaks directly to that issue and offers the solution of finding a ‘life training partner’, written by contributor Joel Gascoigne about his experience with his co-founder Leo. Check it out below!

Finding a ‘life training’ partner

As I continuously work to improve myself, I’ve found that it helps to always have a “training partner”—for my day-to-day work, my entrepreneurial goals, and my personal projects like writing.

A few years ago, I consistently had a weekly meeting with my great friend Khuram, in which we discussed our achievements and challenges to help each other keep pushing forward.

Today, my co-founder Leo and I act as personal trainers for each other for our work and life goals.

Here are four ways Leo and I work together as training partners to improve ourselves and meet our goals, in case you might want to give this method a try, too:

1. Writing a list for the next day.

One of the activities Leo and I have built as a habit is to sit down together for 20 minutes at the end of each day and plan the key tasks we each want to do the next day.

We’ve found that whenever we plan the day ahead, we’re much more productive, we procrastinate less, and we feel happier as a result.

This is something I can definitely recommend you do with your co-founders—or, if you’re part of a team, you could try it with a co-worker.

2. Talking through daunting tasks.

Whenever there’s something I need to work on that I find myself struggling to get started with, I will book a slot with Leo to ask him to work through it with me.

This is especially useful for analyzing and brainstorming, where you need to map out many things and come to some conclusions.

Although I do it with Leo, I am mostly leading it and it is one of those cases where simply explaining something to someone can help me a lot.

3. Sharing achievements and challenges

When Leo and I were both in San Francisco, the most productive few hours of my week were Friday night, when Leo and I would go to Samovar, drink tea and have a systematic mastermind session.

We’ve had many different iterations of the structure of our mastermind sessions, and they’re still evolving today. Some teammates use this structure today:

  • 20 minutes to share and celebrate your achievements
  • 40 minutes to discuss your current top challenges

Each of these sections serve a slightly different purpose and combine to create a very productive session.

In addition, we also have one-on-one mentoring meetings with a slightly different structure—instead of performance updates, it’s become a more open-ended way to work through challenges, get advice and brainstorm together.

4. Brainstorming blog posts together, in detail

When I originally started blogging,  I wrote every post completely by myself. When Leo came on board, I naturally started discussing future posts with him, and he was super encouraging and interested.

Now when I write, I deliberately brainstorm many of my articles with Leo, right down to the individual sections. It makes my writing task much easier, and the posts are better as a result.

Today, our whole Content Crafters team collaborates closely on everything we publish—accountability and collaboration makes ideas stronger.

 

Author: Joel Gascoine

4 Effective Steps To Monetize Your Art

Many artists and creative entrepreneurs mistakenly assume that the sales process begins when they ask for the money. But in actuality the sales process begins the minute you to start to communicate with your buyer in both direct and non-direct ways like using social media or email marketing for example.

 

In this article, blogger Rodney Washington will show you a simple four-step process so you can better communicate with your target buyer while making more money from the very beginning.
1. Focus On Creating Connection – It’s tempting to only want to show or talk about your work and immediately ask for the sale, but often in the beginning people just want to get to know more about you, your personality and perhaps your process. Make it easy for your audience to connect with you.

Ways To Accomplish This:

~ Host a open house and speak directly with your guests, tell them about your latest inspiration, series, etc.
~ Ask them for their thoughts on your latest body of work, presentation, products etc.
~ Ask them about themselves (people love to talk about themselves)
~ Don’t worry about making a sale, focus on the connection
~ Follow up with targeted messages (more on this in Step 2)
2. Always Be List Building – Usually your customer will not buy from you on the first connection, they will want to get know more about you and that happens over a period of time. One of the most effective ways is through maintaining communication with your audience by sending a series of targeted follow-up emails and/or building connection using social media platforms like Facebook and Twitter for example.

When you send or post your follow up messages to your followers or subscribers don’t bombard them with “buy my stuff’ messages. That’s called spamming and it won’t work.

On the other hand, if you focus on providing lots of valuable usable content like photos, videos, audio replays, a worksheet template, an article, a 20 minute telephone or skype chat for example these will go a long way towards establishing and nurturing relationships with your followers that lead to sales.

Question to ask yourself: What do I have of value that I could freely to give to people who follow me?

List Building Tip: Whenever you meet new people invite them to connect with you on social media or to opt-in to your online mailing list on your blog or website to get your latest goodie.
3. Create A No-Brainer Offer – Often times new potential customers are not prepared to invest in your higher ticket items on the first encounter, but it doesn’t mean that you can’t make easier for them to work with you.

Look for ways to create what I call “entry level” pieces. The key is to price these items or services under $50 dollars. Make it something that new customers can find high value in and easily say yes to.

Keep this in mind: It’s far easier to sell to an existing customer than to find a new one. So that $50 dollar entry level product could lead to higher priced sales if your customer perceives and receives value from the entry level items you offer.  In other words, everything you create must provide value.
4. Always be seeding the next step – The most common mistake I see entrepreneurs make is never introducing or what I call seeding the next opportunity to work with you. For example, let’s say you want to write an ebook why not seed throughout the book the next logical step? For a new author that could be to work to with you directly or to sign up for your course on topics discussed in your book.

Think about last time you went to Starbucks, (assuming you drink coffee) were you offered a sample of a new blend, pastry or whipped drink? That’s called seeding. You may or may not purchase the item you sampled but if you enjoyed it, hopefully  it made enough of an impression on you that you’ll order it on your next visit or better still, tell a few friends about it.

 

Source: Get Paid For Your Creativity

Author: Rodney Washington

Virgil Abloh And Others Team Up With Online School For Creatives

Are you creatively inclined? Are you passionate about a certain skillset in the fashion industry and want to take it to the next level of monetizing that skillset???  OF COURSE YOU DO! You’re one of our readers. That’s what The Sampler is all about.

Well good news for you because the people over at Mastered have created a program where you can enroll in classes and be taught by highly accredited professionals in the field of your choosing.  This school isn’t a normal school, though. It goes the route of The Khan Academy, a revolutionary way of schooling that is entirely online so as to remove the usual physical constraints of the outdated education system that we’re used to.

Thanks to the genius online format, you can enroll from anywhere around the world and take classes any time of day in anything from Streetwear: Mastered with Virgil Abloh to Photography: Mastered With Nick Knight.  It’s worth noting that the school is so new that half of the programs are not yet being offered but are still in the registration phase.  However, this might be the perfect time to sign up and secure a spot.

Start saving up now because the price of the programs hover around £1,250 GBP (~$2,000 USD) for a three-month program, although payment plans are available. Don’t necessarily be deterred by the price, though, because the value could very well be worth it if you have the cash. Programs are created and curated exclusively for Mastered and are taught either in-person, via recorded videos, through review of the student’s work online, or by conducting live Q&A sessions. With the fashion industry being one of the most notably difficult industries to succeed in, this could very well break down some heavily fortified barriers to entry and add some much-needed democracy to a culture of rigid tradition.

 

Head on over to Mastered.com to read more about the programs and if any of the creatives in your network would be interested in boosting their skills to gain an advantage in this industry, please share with the buttons below!!!